If you drive in Delhi, you would know that even small distances take a lot of time. This obviously gives you a lot of time to observe this entire “ecosystem” called roads. I had lately started relating it to the business ecosystem and when you do that long enough, you find analogical explanations that fit one and the other.
A driven entrepreneur is a series of blog entries built out of such experiences. I hope you enjoy them.
In the pre-google maps era, I had always relied on asking people for directions to places. Sometimes my friends, sometime my wife and more often than not, the innocent bystander at the friendly neighbourhood bus stop or pan stall. The rules of asking for directions were simple; identify whom you wish to ask; try not to run them over and ask for directions, take a gut feel on accuracy and finally either proceed on the direction or confirm at the next turn.
Business works along in a similar fashion. If you are an entrepreneur, more often than not, you would not be familiar with the path that you must take to reach your goal. Unfortunately we don’t yet have google maps which help you find “$200 Million in revenues” and therefore it is usually a good idea to ask for directions; from friends, from family and from innocent bystanders.
Identifying the right innocent bystanders, the one who can guide you along till the next milestone is critical to how quickly you reach the goal. And what direction you get is entirely dependent upon how well you can define the destination or a milestone.